The 2010 Toyota Prius ($21,000) comes in trim levels, starting with Prius I. Because Toyota wants to stayfocused on the Prius name, there are no models with names of their own. There are the Prius II, III, IVand V. Prius II ($22,000) is fully equipped and is expected to be the most popular. Prius III ($23,000) addsa premium JBL sound system and Bluetooth capability. Prius IV ($25,800) adds leather seats and upgraded trim, heated front seats, water repellent windowglass, plasma instrument cluster, HomeLink, and a Smart Key system. Prius V ($27,270) adds 17-inchalloy wheels, LED headlamps, and foglamps. Options include the Navigation Package ($1,800) with voice-activated DVD navigation with Bluetooth, XMtraffic and a backup camera. The Solar Roof Package ($3,600) adds a solar powered ventilation systemto the Navigation Package.
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